3 Most Unique and Artistic Korean Designer Brands: Andersson Bell, MINJUKIM, and KIMHĒKIM
- cigichannel
- Mar 28
- 2 min read
After K-Pop and K-Beauty, now it's K-Fashion's turn to shine.
Especially in the world of high-end fashion and runway, there are three names of Korean designers that are currently being hotly discussed:
Andersson Bell, MINJUKIM, and KIMHĒKIM.
They don't just make clothes—they create statements, identities, and emotions.
🧶 Andersson Bell
"Unusual style, but feels close."
If you've ever seen an outfit that looks vintage yet modern, artistic yet wearable, it could be Andersson Bell.
The brand combines seemingly contradictory elements—military vs. romantic, classic vs. experimental—and creates surprising harmonies.

💡 Brand Philosophy
• “Beauty from collision”
• A name derived from a combination of Swedish (Andersson) and Korean (Bell) elements.
• Focus on design with an 'explorative but functional' spirit
🎨 Design Features
• Knitwear with unique details such as asymmetrical cuts, floral embroidery, raw textures
• Street style but sophisticated
• Often worn by Korean celebrities such as Cha Eun Woo, Ateez Wooyoung, BTS SUGA, Jang Geun Seok, etc.
🌍 Projects & Achievements
• Global collaborations with ZARA, Levi's, ASICS, and HUNTER
• The only Korean brand to appear at Milan Men's Fashion Week 2023
🌸 MINDFULNESS
"Clothes that make you feel bolder, more yourself."
Winner of the Netflix Next in Fashion competition, MINJUKIM is a brand that tells a story.
Each collection carries a strong theme—from Joan of Arc to Dandelion—and always presents pieces that are fairytale-like, yet powerful.

💡 Brand Philosophy
• For bold and expressive women
• Every fashion is a form of narrative and art
• Expressing emotions and character through design
Minju Kim - Founder of Minjukim Fashion Brand

🎨 Design Features
• Strong silhouette like a royal gown
• Hand-illustrated colors and patterns
• Intricate details that are highly personal and emotional
🌍 Projects & Achievements
• Signed to Net-a-Porter after winning Next in Fashion
• Worn by BLACKPINK's Rosé, Seo Ye-ji, Red Velvet
• Flagship store in the artistic Bukchon Hanok Village

✂ KIMHĒKIM
"Cutting the pearl necklace to free true beauty."
With a runway style full of surprises and sharp philosophy, KIMHĒKIM questions beauty standards.
They don't just design clothes—they design messages.

💡 Brand Philosophy
• Taken from the Korean surname: Kimhae Kim
• Explores themes such as obsession, identity, and emotion
• Combine elements such as ribbons, hair, roses, denim and pearls
🎨 Design Features
• Majestic but experimental silhouette
• A comprehensive collection of symbols and visual narratives
• Unforgettable runway performances, such as cutting dresses on the catwalk
🌍 Projects & Achievements
• Former designer at Balenciaga and Louis Vuitton
• Member of the Fédération de la Haute Couture (Paris)
• Regular shows at Paris Fashion Week

🔍 Why Are They Worth Knowing?
Andersson Bell surprises with the harmony of contrasts.
MINJUKIM evokes emotions through storytelling in design.
KIMHĒKIM challenges beauty norms and offers a new perspective.
If you are looking for fashion that is not just a trend, but has meaning and soul,
These three names deserve to be on your inspiration list.
🛍️ Want to bring this Korean designer collection straight from Seoul?
Contact us now!
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