Gentle Monster: The Korean Eyewear Brand Loved by Jennie, Son Heungmin, and Beyoncé
- cigichannel
- Mar 28
- 2 min read
Imagine a brand that combines art, attitude, and emotion — and puts all that into a pair of glasses.
That’s Gentle Monster: the Korean eyewear sensation now worn by global icons like BLACKPINK’s Jennie, football star Son Heungmin, and even Beyoncé.

🔍 More Than Eyewear: It’s a Feeling
Gentle Monster isn’t about basic functionality.
Each frame carries a personality — sometimes soft, sometimes bold, always unique.
The name itself — “Gentle” and “Monster” — captures the brand’s contrast-driven creativity.
Their stores are immersive, filled with robotic sculptures and artistic installations.
Their glasses don’t just match your outfit — they express your inner mood.



👑 Worn by Icons, Not Just Models
Jennie from BLACKPINK went beyond modeling. She co-created the concept of Gentle Garden, which turned into an art-meets-fashion universe of games, videos, and immersive spaces.

Son Heungmin was spotted at the airport in a Gentle Monster collab frame — not a commercial, just his style.

Beyoncé, Madonna, Gigi Hadid — all have chosen Gentle Monster on their own. No forced endorsements, just love.



🎨 Designs That Make You Look Twice
CD-shaped lenses? Pencil-through-the-frame designs?
Gentle Monster dares to break the mold, yet never feels impractical.
Each pair is a conversation starter — confident, bold, and surprisingly wearable.
🌏 A Korean Brand Gone Global
With stores in Seoul, New York, Paris, and Beijing, Gentle Monster is redefining luxury Korean fashion.
Their collections change fast, and limited editions are rarely re-released.
If something catches your eye now — chances are, this is your moment to claim it.


Gentle Monster isn’t just a brand. It’s an experience.
If you’re looking for eyewear that doesn’t just sit on your nose but says something about who you are
Want to own a Gentle Monster collection?
Head over to the Gentle Monster website and contact us to place your order!
Comments